Target+Audience


 * __Target Audience__** The targeted audience is for the undecided voters. These are the people that have not made up their minds on who they are voting for.  By running this ad, it will show how deceptive McCain is.  The ad starts with McCain saying that "He will not take the low road to the highest office in this land."  He is telling us that he would not run a dishonest campaign to become president.  Then it shows that he has lied to us by the different quotes from the media.  By running this type of ad, it is trying to sway the undecided voters to vote Obama.  Obama's campaign wants these voters to see that a change is needed.  People are tired of dishonest politicians.

Underlying Issues